As a global company that produces agrochemicals and seeds, Syngenta wanted to change young people's perceptions of STEM and support the development of STEM skills.
The Syngenta Periodic Table
Building on the company's reputation in the education sector, Zinc delivered successful education campaigns to engage young people with the topic of chemistry and modern farming.
We created a free, interactive periodic table resource to help young people understand the role chemistry plays in everyday life. Students conduct experiments in a virtual laboratory ('Reaction Zone') and watch their chemical reactions happen on film, or get to grips with real-life chemistry as they explore and manipulate compound structures in 3D.
Farm Tech Challenge
To demonstrate Syngenta's commitment to nurturing skills and innovation in young people, Zinc designed a schools competition for students (ages 12-16+ years) to create an app that helps farmers grow more from less, while protecting the natural environment.
As part of our suite of support materials for teachers, we created an interactive, animated presentation about global food security and farming tech to inspire students with a 'big picture' challenge of feeding the world's growing population.